The new Sparta Town Square is a proven approach to encourage startup business development in a low cost, low overhead opportunity to small retail businesses and learn the market demand.  The Town Square retailers will surround a common area with pedestrian amenities, creating a new vibrant footprint downtown.  The purpose of the program is to provide affordable, turn key small business entrepreneurial locations to launch retail businesses in downtown Sparta and to bridge the gap between capital-strapped start up retailers and empty storefronts. 

Unique Pop-Up Marketplace Units:

  • Electricity, Heating/ cooling, lighting

  • Indoor/outdoor display 

  • Low cost start up & lease options


  • Open Air Market Feel

  • Programmed Events

  • Market Pop-Up Vendors

  • Ample Parking

  • Performance venue

  • Public patio area

  • Patio bonfire  pit

  • Full restroom steps away

Our Purpose? To create a low cost start up space for new ideas and trends to test the market in the Village of Sparta — Where successful tenants have the opportunity to grow into a downtown bricks & mortar location!

Dozens of popular events throughout the year that draw in thousands of visitors and the destination of locals.

This is a perfect place to grow a retail business! 

· Over 100 adjacent parking spaces

· Complimentary retail storefronts steps away from Town Square

· Along popular walking pathway from Library to Balyeat Field

· Sparta Chamber Business mentorship available

· At the core of  Event Festivities during the year

· Call for more information! 

This program is hosted by the Sparta Downtown Development Authority with these partners:
Consumers Energy | Sparta Community Foundation | Baker Investments | Private Donors 

For information to learn more to grow a retail business in the Sparta Town Square, please contact:

Elizabeth Morse, DDA Director

P. (616) 887-2454

© 2020 Sparta Michigan Chamber of Commerce

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Sparta Chamber of Commerce 194 E. Division / PO Box 142
Sparta, MI 49345

(616) 887 - 2454

"Promote Local Business Development Through Community Interaction"