top of page

Small Business Incubator Program

Sparta Town Square is an award-winning, proven approach to enabling new businesses to develop their ideas in a low-risk environment. The purpose of the program is to provide affordable, turnkey locations for entrepreneurs to launch retail businesses and to bridge the gap between capital-strapped start-ups and empty storefronts. It’s an opportunity to market those ideas in downtown Sparta, where successful tenants have the opportunity to grow capital or into a brick-and-mortar location.

This is a perfect place to grow a retail business! 

The Downtown Development Authority hosts dozens of popular events that draw in thousands of visitors, making downtown Sparta the destination of local residents. The Town Square also serves as a public pedestrian center with a patio area and bonfire pit on the popular pathway from Library to Balyeat Field. It is at the core of event festivities held throughout the year.

Unit amenities: 

  • Electricity, heating, cooling, lighting

  • Indoor/outdoor displays 

  • Low cost start-up & lease options

  • Sparta Chamber Business mentorship available

Marketplace amenities: 

  • Open Air Market Feel

  • Programmed Events to increase foot traffic

  • Over 100 adjacent parking spaces

  • Pedestrian center with public patio area 

This program is proudly sponsored by the Sparta DDA | Consumers Energy  Sparta Community Foundation | Baker Investments | Private Donors 

Sparta Town Square

For more information contact:

Elizabeth Morse, DDA Director

P: (616) 887-2454

bottom of page